
Secured Finance Network’s Annual Convention
Venues: Various Marriott Properties, Rockefeller Center, House of Blues Chicago, and more
In a new city each year, the Secured Finance Network’s Annual Convention is the must-attend industry event for the commercial finance community.
SFNet’s Annual Convention is a 4-day event jam-packed with content from panel sessions to keynote speakers, and committee meetings. An exhibit hall is built to showcase products and solutions for guests to make the most of their businesses. Outside of the conference rooms, there’s plenty of networking and activities to keep the 1000+ attendees engaged. For active guests, we host a 5k and a golf outing. To kick off the week, we host an opening reception with entertainment at an off-site venue such as Rockefeller Center with Broadway stars or the House of Blues with Ziggy Marley. Throughout the week, attendees will find different sponsored themed receptions where they can mingle with industry peers and experts.










Our revamped registration process through a partnership with Cvent - I proposed a makeover of our registration setup along with sponsorship opportunities to offset the cost associated with this. The booths, iPads, and name badges themselves could all be branded and offered as a sponsorship. The Cvent check-in solution created a modernized and streamlined experience for attendees.
