LaQuan Smith x Cash by Cash App Launch
Venue: Lightbox - New York, NY
Impactful street-facing branding left New Yorkers wondering what was happening inside and created excitement for guests entering the venue.
This fashion line is bold and vibrant and we wanted to represent that energy throughout the event. Lightbox’s speakeasy space created photo moments with sleek lighting and vinyl branding displaying pieces from the line.
Through custom menu creation based on the designer’s favorite meals, projection content creation, and an edgy tablescape featuring neon light centerpieces, we encapsulated the essence of LaQuan and his brand.
